At Gold Sound Media, we understand that the world of classical music is as unique as the artists and organizations that shape it. We’re not just a marketing agency—we’re your strategic partner in navigating the complexities of the modern classical music landscape. Our mission is to help you achieve sustained success by crafting bespoke strategies that resonate deeply with your audience, drive engagement, and build lasting relationships.
Our story
Imagine stepping into a world where you aren’t just seen, but felt deeply across communities and beyond. Where your work transcends boundaries and resonates with millions. This isn't just a dream—it's a reality with Gold Sound Media.
Picture this: the Cliburn's staggering 25 million webcast views and the meteoric rise of Yunchan Lim to global fame. That was us, Gold Sound Media, orchestrating social media behind the scenes.
Envision composer Jessie Montgomery as she ascended to the pinnacle of musical achievement, clinching a Grammy Award for her spellbinding work on Awadagin Pratt’s album, STILLPOINT. Our expertise played a pivotal role in that triumph.
Imagine the award-winning show Living the Classical Life, hosted by the charismatic Zsolt Bognár, captivating audiences worldwide and amassing millions of views. Yes, that was our magic at work.
And through the unforeseen challenges of the pandemic, when the world stood still, and the stages were dark, we ensured the spotlight never dimmed on artists like the celebrated conductor Nicholas McGegan. Despite the odds, we amplified his presence while he led The Cleveland Orchestra and the Dallas Symphony, and skyrocketed his social media following by a staggering 284%.
At Gold Sound Media, we're not just about making noise; we're about crafting stories through different mediums that ripple throughout the performing arts industry and beyond.
You have the power to inspire, to move, to transform. Let's amplify that power together. Reach out to Gold Sound Media today, and let's create a legacy that resonates with every soul, in every corner of the world. Make your mark with us.
Our values
Our work is guided by these values.
Artistic impact and growth: Make a big splash in the performing arts world, helping both artists and organizations grow and connect with more people everywhere.
Innovative content creation: Produce high-quality, aesthetically pleasing content that reflects the beauty of the art we represent.
Meet the team
Jonathan Eifert
Founder & Creative Director
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Jonathan Eifert, founder and creative director of Gold Sound Media LLC, is an entrepreneur with a passion for classical music and opera. His career began in the music industry, working in marketing and management in Philadelphia and London (IMG Artists). These experiences led him to establish a startup PR firm in New York, which eventually evolved into Gold Sound Media, a strategic marketing and PR consultancy serving the industries of classical music, opera, and the performing arts.
Jonathan created the community, Classical Post (podcast, newsletter, social), and serves on the board of two nonprofits — Astral Artists and Living the Classical Life. He holds a Master of Arts degree in cultural policy and management from City, University of London, and a Bachelor of Music degree from Cairn University.
Creative production
Jayson Ocon
Video Editor & Motion Graphic Designer
Patrick Mavros
Graphic Designer
Alexa Rosenberg
Copywriter
Administration
Chesca Revilla
Account Manager
Gold Sound Media is trusted by top performing arts organizations and artists. Join the ranks of the successful and grow your audience with our creative marketing services.
Grow your audience
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Grow your audience ·
What people are saying
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![The Cliburn]()
“[Gold Sound Media] was an invaluable part of our communications team during the 2022 Van Cliburn International Piano Competition. [Their] expertise in digital marketing and social media—and [their] careful attention to detail—greatly contributed to the Competition’s exponentially larger reach; webcast viewership topped 25 million (5x increase from 2017), social media impressions hit 300 million, and followers across platforms grew by 141%. Just as importantly: [they] maintained positive energy, adaptability, and professionalism throughout [their] three weeks on the ground with us, in a high-pressure, fast-paced environment.”
Maggie Estes, Director of Communications and Digital Content, The Cliburn
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![Piano Cleveland]()
“Working with [Gold Sound Media] during my time at the Cleveland International Piano Competition was transformative for the organization. [They] brought a fresh perspective, great energy, and a willingness to go above and beyond to achieve our goal of broadening the reach of the CIPC brand. Thank you…for your amazing work!"
Pierre van der Westhuizen, Former Executive Director, Cleveland International Piano Competition
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![Oregon Bach Festival]()
“Working with…Gold Sound Media for the last three years has been invaluable to Oregon Bach Festival and University of Oregon’s School of Music and Dance. [Their] advice and expertise have been instrumental, but [their] strategy and execution at the regional and national level have been even more impressive. [They are] a steady voice, a facilitator of fresh ideas, and an excellent collaborator. It’s obvious that [they] truly care about our success.”
Josh Gren, Director of Strategic Communications and Marketing, University of Oregon School of Music and Dance & Oregon Bach Festival
